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In Talk with YouTube – Monetization and Video Marketing
Last year, YouTube logged more than 1 trillion hits. eMarketer predicted a compound annual rate of 38% for video ad spending in the next few years. In this episode, I talk with Baljeet Singh, Group...
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Free, Freemium or Premium – Choosing Your Business Model
Increasingly, companies are facing upstarts that offer similar services for free. Is a free offer right for everyone? What are the other monetization options new businesses and incumbent market...
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